Clean label rating site misleading pet food consumers.

A clean label rating site is misleading pet food consumers by wrong endorsements and reviews. Pet owners want to know whats in the food and the benefits to pets,so when a site claims a particular brand is good many rush over boosting sale of brand ,but not necessarily the health of pets. The clean label mode of operation,or what they actually do , or claimed to do, was to test more than 900 cat and dog food products for 130 potentially toxic chemicals, including the heavy metals arsenic, cadmium, lead and mercury, and adulterants such as melamine, and rank the products, apparently based on the levels of those substances. This does not have anything to do with the products’ labels? absolutely nothing,because many of the substances they supposedly tested for naturally occur in soil and may show up in minute amounts in anything grown in soil, as the clean label company are not providing any data as to the level of these substances in the food. more