Monday, November 14, 2016

Top 10 technologies in precision agriculture.

1. GPS/GNSS It’s hard to tell exactly where the state of precision agriculture today would be without GPS — literally. From virtually the moment agriculture gained access to position locating satellites in the 1990s, operators and manufacturers have found various ways to tie into these tools to make managing field work much easier and accurate. “In North America and Europe, growers can turn on the tractor and get to work almost immediately,” says T.J. Schulte, Marketing Manager for Trimble Agriculture Division. Looking beyond these capabilities, experts say that satellite technology is truly deserving of its “global” moniker. “No longer can we refer to all these systems as GPS — that’s not an accurate description when referring to new Global Navigation Satellite Systems (GNSS) receiver technology today,” says Greg Guyette, President of Insero. Instead, he adds, GNSS covers all countries’ satellite constellations including GPS, GLONASS, and Galileo. 2. Mobile Devices After figuring out where precision agriculture stands on the planet, the next most important innovation these past 20 years would have to be the development of mobile devices. The world today would be an entirely different place without them, according to Illinois Grower John Reifsteck. “Without the cell phone, we probably would still be sitting in the barn a lot, waiting for someone to come to the barn and make things work,” says Reifsteck. Today, cell phones have morphed into a whole host of useful mobile devices including smartphones and tablets. So ingrained has this technology become that experts estimate that there are more mobile devices on today — 7.25 billion — than people (around 7.2 billion). As of 2016, most precision agriculture manufacturers that dabble in the mobile devices market have spent most of their time trying to expand the capabilities these products can offer to users. “We run our business on the 20-minute rule when it comes to getting information to the user,” says Dr. Marina Barnes, Vice President of Marketing for FarmersEdge. “If you can’t get your technical data to work for the farmer within the first 20 minutes after he receives it, he’s probably never going to use it.” continue

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