Unilever Joins Better Than Cash Alliance, Embraces Digital Finance Across Value Chain.

Unilever Joins Better Than Cash Alliance, Embraces Digital Finance Across Value Chain.In an effort to advance the goals outlined in its Sustainable Living Plan, in which it aims to positively impact the lives of 5.5 million people by 2020, consumer goods giant Unilever has announced a new partnership with the Better Than Cash Alliance. By teaming up with the UN-based organization, Unilever has committed to transition away from cash throughout its value chain and instead embrace digital finance. The move, which marks a significant step forward towards integrating social benefits into business strategy, will allow Unilever to advance transparency and contribute to the achievement of the Sustainable Development Goals (SDGs), increase income for farmers, retailers and workers across the value chain and generate new economic opportunities for women and smallholder farmers.