Locally tailored public health messages dispel Ebola myths in Sierra Leone.

Locally tailored public health messages dispel Ebola myths in Sierra Leone. A two-way channel of communication, appointing community leaders as messengers and communication in local dialects were all instrumental in dispelling misconceptions about Ebola virus in Sierra Leone during the West African epidemic, study data showed. Denials of the seriousness of Ebola virus infection, as well as conspiracy theories suggesting that the outbreak had been created by either Sierra Leone’s government or western governments, were common at the beginning of the epidemic,