Nigeria is the largest producer of cassava and 70% of cassava produced is processed into garri. There is a common slogan that no matter the amount of garri you produce, there is always a market with customers ready to pay.
Garri business is not limited to local markets as in Nigeria, but there is an opportunity in the international market for properly packaged garri.
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| Flow chart of garri marketing from farm to store/export.( Ojuri,H.B 2021) |
How do you start this lucrative business? the level you want to participate depends on your target market. The fastest entry level to tap into this business is to selling of the garri, not starting from the processing.
How to start the lucrative garri business with just 25,000 naira.
1) Source the garri from local markets where the processors sell to other merchants /traders and middle men that bring to the city.
2) Buy the desired quantity if you cant afford a bag.
3) Bring the garri back to the city and sell in markets or stalls.
The price of the 50 kg bag of the white garri in clusters/ local markets...........13,000 naira
The price of the paint bucket is.....................650 naira.
There are 20 paint buckets in a 50 kg bag. If the merchant goes with a private car, transportation cost is negligible as compared to public transport where the merchants will pay the fare for the journey and also pay for the garri.
The current price of garri now is 17,000 naira per 50 kg bag and the paint is 850 naira.
Profit analysis:
A bag from the farm is 13000 naira.
lets assume the transport is public and the cost is 2,500 naira from market to merchants destination.
Cost of the garri ==13000 + 2500=15,500 naira.
Profit on a bag=17,000 - 15500= 1,500 naira.
This is the first level of profit. The merchant can profit on another level depending on how sales are made.
Customers can buy in cups, mudus or paint rubber, the merchants profits at this level.
One mudus =8 cups
A paint rubber contains 3 mudus.
A cup is 100 naira meaning one mudus= 800 naira.
This means by selling in mudus the merchants will make 800*3= 2,400 naira for paint instead of 850 naira. This gives credence to the slogan " retail business is big business".
The new gold= garri business. This is just an insight, see what garri can become.
Garri business is lucrative, see more
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